Final Audience decision

After initially not being sure of which audience I was aiming my magazine at, I now know. Before I was looking at examples from R&B, Rock and Indie magazines to get inspiration, and possibly choosing an audience.
I am now going to focus my magazine at a R&B, hip-hop based audience.
I wish to create a magazine similar in audience as Complex, but with a design similar to that of Esquire. I like the use of modern plain texts with one simple image. I hope to create something similar to Esquire but of at R&B music genre. I will also be taking inspirations from other music genre magazines that I have seen whilst analysing covers and contents. I will definitely use similar concepts that are seen in NME in my magazine, I like the continuity used throughout their issues that matches the mass head, and then creates a house theme for that issue.
The target audience that I would hope to reach with my magazine is an age range similar to that of Complex. Ranging from 18 years to early thirties, I believe that this would be the best audience that would be appreciate an insight into the latest trends in "Hipster" niche cultures, such as streetwear, sneaker culture, hip hop, and graphic art.

Double page spread analysis

Contents Page analysis

Mood Board

I used different covers and inspirations to create a mood board that will help me to decide my final design of my cover. I have taken a lot of inspiration from Kanye West, Rap and street culture. Pharrell has been featured as I like the way he dresses and would like to create something similar to past magazines he has modled for my front cover.
I have used the Kanye song POWER as I feel this represents a possible genre of magazine well, as well as being a fast paced song.

Front cover Analysis